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April 27 2024     EnglishEnglish

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Job Offer: Regional Media Manager:

Job description:

Regional Media Manager

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Contract type:FULL_TIME
Specialism:Marketing
Focus:Product / Brand Marketing
Business Sector:Media
income:15%
Job location:SingaporeFULL_TIME
Consultant:Wendy Heng (R1104295)
Job Listing reference:D7BL8R-1EA1DF73
Date Published:04 March 2024singaporemarketing/product-brand-marketing2024-03-042024-04-03media SingaporeSG Robert Walters https://www.robertwalters.com.sg https://www.robertwalters.com.sg/content/dam/robert-walters/global/images/l ogos/web-logos/square-logo.png true

An exciting Regional Media Manager job has just become available at a rapidly-expanding FMCG company. Reporting to the Regional Marketing Director, this is a function for someone looking to lead the media function across the region.
About the Regional Media Manager function:
In this business critical function, you will transform the media strategy, planning, buying and execution as the business continues to scale in the region.
Key Job responsibilities:
   » Establish and lead the media function and strategy in the regional HQ by creating the right systems, capabilities and agency roster while managing and coaching a compact team
   » Be a media strategic thought leader and partner for local markets
   » Ensure alignment on the overall communications strategy, audience insights and channel mix development to drive the right business process, marketing results and investment ROI
   » Work with local markets to drive the execution of regional media programmes
   » Set KPIs for gauging the impact of media especially digital activities and manage the progress of KPIs
   » Monitor paid media campaigns including analysis/review of media plans and actual investments to deliver both business and marketing objectives
   » Build a regional media strategy in line with business needs and develop consolidated plans that can be executed across the region
   » Provide analysis as needed on for inputs and recommendations to budget planning across all marketing investments/spends including ATL and BTL
   » located on consumer receptivity, knowledge and key media drivers of each country, develop solid and differentiated media plans, in collaboration with regional and local brand teams for winning in different media vehicles, especially in digital/mobile
   » Demonstrate leadership abilities and guidance to partners and stakeholders on digital marketing
   » Share knowledge and train/ educate team members on digital channels and strategy
   » Be a key knowledge holder in accelerating e-commerce and in driving analytical thinking in media
   » Collaborate closely with media agency, publishers, partners on regional deals as well as on overall media strategy, guidelines, savings
   » Lead media-focused research in collaboration with key partners including cross-media, ROI and other media studies
To succeed in the Regional Media Manager job, you will bring a wealth of practice in media functions, particularly within the FMCG/CPG space.
Key Requirements:
   » Degree in business or marketing
   » Minimum of 10 years' practice in media and brand functions, with outstanding capabilities in digital
   » practice in end-to-end e-commerce management is a plus
   » Client-side practice and/or line brand management practice is a plus
   » Self-driven with a high standard on end-results
   » Proactive leadership abilities and confidence to find opportunities for growth via media
   » capability to influence at all levels
   » Strong interpersonal expertise to collaborate and capability to communicate effectively at all levels
   » capability to build capcapability across organisation and hands-on coaching to manage remote reportees
   » capability to thrive in a VUCA (Volatile, Uncertain, Complex and Ambiguous) environment
   » Readiness to travel in the region
This company has a portfolio of well-loved brands and is known for its collaborative working environment. The culture is demanding, but if you are confident and have a can-do attitude, the potential compensates are significant. The firm is also very focused on developing and training their people to the highest standards.
If you are driven, determined and want to take the next step in your career, this is the function for you. Great career progression opportunities await the right person in this exciting Regional Media Manager job.
Apply today or contact me to discuss this new opportunity.
Do note that we will only be in touch if your application is shortlisted.
Robert Walters (Singapore) Pte Ltd
ROC No.: 199706961E | EA Licence No.: 03C5451
EA Registration No.: R1104295 Wendy Heng

Get in touch

Wendy Heng (R1104295)
+65 62280278
E-Mail: wendy.heng@robertwalters.com.sg

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Skills:

Job Category: Broadcast/Publishing [ View All Broadcast/Publishing Jobs ]
Language requirements:
Employment type:
Salary: Unspecified
Degree: Unspecified
Experience (year): Unspecified
Job Location: Singapore, Other
Address: Singapore
Company Type Employer
Post Date: 04/19/2024 / Viewed 225 times
Contact Information
Company:
Contact Email: wendy.heng@robertwalters.com.sg


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