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June 07 2024     EnglishEnglish

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Job Opportunity: Senior Trade Marketing Manager:

Job description:

Senior Trade Marketing Manager

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incomeMarket Aligned
LocationSingaporeFULL_TIME
ConsultantJoyce Lim (R1984206)
Job Ref1539840/001
Date posted15 May 20202020-05-192020-07-14fmcg SingaporeSG SGD600090009000MONTH Robert Walters https://www.robertwalters.com.sg https://www.robertwalters.com.sg/content/dam/robert-walters/global/images/l ogos/web-logos/square-logo.png

An exciting Senior Trade Marketing Manager job has just become available at an internationally established FMCG company located in Singapore. Reporting directly to the Head of Trade Marketing, this is a function for a marketer who is a leader in their field.
About the Senior Trade Marketing Manager function:
In this business critical function, you will be responsible for building the client's important brands in the image outlets in Singapore, creating a win-win situation for partners, consumers and the company. The majority of the job focuses on creating value added propositions for their key accounts by building partnerships through distribution, visibility and activation.
Key Job responsibilities:
   » Serve as a focal point for the creation of customer-focused channel marketing programmes consistent with brand management's overall strategies and approved trade budget
   » Define, build and implement channel strategy, plans and programmes with brands and sales located on consumers/shopper knowledge, channel, brand and business priorities as well as category growth drivers
   » Identify brand opportunities by segment growth trends and consumption opportunities
   » Manage all activities and brief the significant teams to deliver desired results on time and within budget
   » Monitor the progress of the promotion and implementation on trade
   » Review the process and post evaluation of activities and creates new ways of working to improve the effectiveness and efficiency of future promotions
   » Measure and calculate ROI for the activity
   » Use shopper insights and business strategy to deliver or develop the appropriate visibility strategy to consumer while meeting customer specifications
   » Drive prosperous internal and customer coordination and implementation of marketing materials, e.g. POS, merchandise, etc. across the channels, through outstanding leverage execution and tracking of channel marketing activities
To succeed in this Senior Trade Marketing Manager function, you will need to have the capability to work effectively and co-operatively with cross-functional teams with high attention to detail.
Key Requirements:
   » Bachelor's degree in any related field
   » Minimum of three years' trade marketing practice in the on-trade/HORECA channel
   » Enjoys storytelling and is passionate about building brands and concepts
   » Strong data analytical skills
   » Prior practice in people management
   » practice in building long-term commercial partnerships
   » Excellent communication and interpersonal skills
This international FMCG company needs no introduction and is recognised as the leader in their field of skills. The culture is demanding but if you are confident and have a can-do attitude the potential compensates are significant. The firm is also very focused on developing and training their people to the highest standards.
If you are driven, determined and want to take the next step in your career, this is the function for you. Great career progression opportunities await the right person in this exciting Senior Trade Marketing Manager job.
Apply today to discuss this new opportunity.

Robert Walters (Singapore) Pte Ltd
ROC No.: 199706961E | EA Licence No.: 03C5451
EA Registration No.: R1984206 Joyce Lim

Get in touch

Joyce Lim (R1984206)
+65 6228 5322
E-Mail: joyce.lim@robertwalters.com.sg

Apply 1376087 1376087 1376087
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Job Category: Broadcast/Publishing [ View All Broadcast/Publishing Jobs ]
Language requirements:
Employment type:
Salary: Unspecified
Degree: Unspecified
Experience (year): Unspecified
Job Location: Singapore, Other
Address: Singapore
Company Type Employer
Post Date: 05/28/2024 / Viewed 1388 times
Contact Information
Company:
Contact Email: joyce.lim@robertwalters.com.sg


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